An Open Letter From Steve Harrison to Any Author, Would-Be Author, Speaker or Expert...

"I Want To Help You Become Ten Times More Successful As An Author Than You Ever Dreamed Possible!"

Whether you're on your first book or your 40th, you'll discover how to sell more books, touch more lives, score more publicity, make more from what you write and maybe even make your book a Best Seller

Just come spend three days with me and my team of experts (including a former Oprah guest booker) and get a complete crash course and blueprint for selling a lot more books and transforming many more lives with your message – just like Million Dollar Authors do!

But that’s not all! After we meet you, train you, and “groom” you for prime time, we’ll take you by the hand and get you booked on radio/TV talk shows (read on for all the details!)

FROM: Steve Harrison

Dear Friend,

If your book has come out recently (or will be soon), what I’m about to reveal will help you launch your book and your career to heights you never before dreamed possible.

If your book has been out for two, three or more years, I’m going to show you how to breathe new life into an old book, sell many more copies than previously, and put yourself on a brand-new road to success.

If your book is not yet published -- heck, even if you haven’t  written a word of it yet -- you’re about to discover something which could likely make the difference between enjoying huge success as an author or getting lost in the annual avalanche of 175,000 books published every year.

Does the idea of really hitting it big as an author seem exciting but impossible?

Well, if you ask any mega-bestselling author, you’ll find there was a time earlier in their career when they too doubted whether or not they could really make it happen. 

Now obviously nobody can guarantee you'll become as rich and famous as a mega-betselling author. But I can tell you this:  if you aim high and dedicate some time and energy to learn what you need to do to hit it out of the park, you’ll sell a whole lot more than you would otherwise.  It's like the old expression "Aim for the stars and you'll at least hit the moon."  Makes sense, doesn’t it?

Last fall, my client Robert Kiyosaki, the New York Times Bestselling author of Rich Dad Poor Dad, and I were walking to a restaurant together through the streets of New York City. He suddenly stopped and looked up at the buildings and said something I’ll never forget. He said to me …

“I used to come to New York and look up at these tall buildings and say, 'Who will ever know who I am?' He then looked at me and said, “But you changed that for me. You made me famous.”

Robert was paying me a big compliment, and I was flattered.

He was thanking me for all the publicity my company generated for him.

But the truth is no one else ever really makes you famous. You make yourself famous by the decisions you make and the actions you take.

What if Robert and his wife Kim had never contacted my company when someone referred them to us?  What if they’d left my number sitting in a drawer somewhere? What if they’d refused to listen to our advice and the advice of other experts who helped them along the way? What if they hadn’t been willing to do interviews month-after-month on an on-going basis –- a habit they continue to this day?

And what would have happened if they hadn’t spent the necessary time and money going to seminars and learning how to sell and market their books and products? What would have happened then?

Not much!

They certainly wouldn’t have sold more than 27 million books and been on the New York Times Best Seller List for more than seven years running – the third longest run I’m told of any book in history!

       You are in the same situation they were once in.  At one point, they just had a concept for a book. Then they self-published it and printed 1,000 copies. Then they had to promote it again and again.

But they took the necessary actions to write it and market it properly. Will you make that same decision?

The Only Two Ways to Become
a Super-Successful Author

There are two ways to become a bestselling author:

Way #1:  The “Get Lucky” Approach – A precious few authors are like winners of the lottery jackpot. They write a book that hits a nerve and the rest is history.  J.K. Rowling, the author of Harry Potter, is one example of this kind of success. She wrote her book, was a discovered by an agent, did almost no marketing and was catapulted to fame and fortune. She never had any idea her book would be so successful.

Every author dreams of this happening, but of the more than 175,000 books published every year, your chances of having yours get to the top of this heap without a pre-determined marketing plan are slim indeed.  It’s really like winning the lottery; it happens but you certainly can’t count on it happening to you.

Way #2:   The Intentional Approach -- Authors who dream of selling a million books and then actually succeed at doing it are very strategic and intentional about how they do it. They determine what they need to do, who they need to market to and then they make it happen.

But they play the game in very different ways than most authors. They don’t just work hard at promoting their book. They first build a platform of influence from which they can launch their book to bestseller status.

To become a Million Dollar Author you need
" F-A-M-E" (not just "fame")

In the last twenty-one years, it’s been my privilege to advise, consult and learn from many authors who are what I call “Million Dollar Authors” – people who've made more than a million dollars from their books.

I’ve noticed all these authors have four things in common which I describe with the acronym “F-A-M-E.”

“F” stands for having a Focused Plan.  Most authors have a lot of “ideas” and “intentions” but no real plan for how they’re going to get where they want to go. Not true of million dollar authors.

For example, one of my favorite books is Rick Warren’s The Purpose Driven Life. It’s a great book, but that’s not the only reason it’s sold more than 24 million copies! A focused marketing plan made that happen.

Before writing The Purpose Driven Life, Warren wrote a book for pastors and church leaders called The Purpose Driven Church. He developed an extensive network of pastors and church leaders who began to look to him for advice on growing and managing their churches.

When The Purpose Driven Life came out, Warren was able to get pastors and ministers to recommend the book to their church members. Those leaders then encouraged members to buy several copies and give them away to friends and relatives. This specific strategy resulted in many people’s lives being changed and millions of books being sold. That’s the power of having a focused plan, and in a minute I’ll reveal how I’m going to help you develop yours.

“A” stands for getting A Lot More Exposure. You need publicity and lots of it. Deepak Chopra told me that after appearing on Oprah he quickly sold 800,000 books and his career immediately went to a whole new level.  But I also know before getting on Oprah, he spent many years toiling in the trenches, doing interviews, workshops and speaking anywhere he could find people who would listen. In a minute, I’ll reveal how a former Oprah guest booker and I are going to help you come up with your game plan to get booked as a guest on top national TV shows.

But remember, you can have huge success without ever getting on Oprah. In fact, I know many authors who make six and even seven-figure incomes without ever appearing on her show. But like other Million Dollar Authors, they're  doing things every day to get exposure for their books wherever they can. Remember, radio, TV, print and on-line publicity are just the beginning. You also need to use “zero-cost” and “low-cost” exposure methods where you promote your book via joint ventures, teleseminars, other people’s endorsements, public speaking, clubs, syndicated articles, and other proven ways to let a lot of people know about you quickly.

In a minute I’ll tell you how I’m going to help you get tons more “free exposure” for your book and your business without having to lift a finger.

“M” stands for using Models That Work.  Most authors spin the wheels and waste all kinds of time and money trying to figure out how to do things on their own. But not the smart ones. The smart authors invest in learning how others have succeeded before them.

For example, before Mark Victor Hansen and Jack Canfield came out with Chicken Soup for the Soul, they interviewed dozens of successful authors to find out what they had done to succeed. Why? Because they realized this fundamental truth: the quickest and surest path to success is to learn from others who have traveled the road you want to be on.

That’s why I’m about to give you a unique chance to learn from other million dollar authors. They’ll shorten your learning curve, help you get better results faster and easier. You’ll save thousands of dollars and hundreds of hours you would have otherwise wasted going down the wrong road. Whether you’re writing a press release, creating a website or giving a speech you hope will drive people to buy what you’re offering, there are time tested principles, strategies and templates you can and should follow. These are like shortcuts to success.

To find out how you can have many of these models handed to you on a silver platter in just three days, keep reading…

“E” stands for Executing Your Plan.  You can have all the knowledge in the world but if you don’t take action, it won’t amount to a hill of beans.

Gary Ryan Blair, the author of What Are Your Goals? has sold more than 4 million books. Like most of the million dollar authors I know, he’s put certain things in place to help insure that he takes action on what he says he’s going to do.

What about you? Do you ever feel overwhelmed by all the choices and opportunities that you end up doing nothing? Do you ever make a list of things you’re going to do and find that many of the things on the list never get done? Are you constantly rushing from one thing to another, busier than ever but feeling like you’re not making any progress?

In a minute, I’ll describe a special program that will help you get off that treadmill and show you how to really make things happen fast. Plus, you’ll learn how to build a support team around you so you can spend more of your time doing the things you enjoy like writing and doing interviews.

In The Past I Only Shared The Nuts and Bolts of Getting “F-A-M-E” With My Quantum Leap Members and Admission to That Program is Now Closed

That’s the bad news.

But I do have some good news.

You see, many people have contacted me and said, “Steve, I really wanted to take advantage of your Quantum Leap Marketing Coaching Program, but I just couldn’t fit it into my budget right now. Do you have something else?”

At first, I thought there was nothing I could do.

I couldn’t see taking on more year-long consulting clients let alone drastically reducing the price of the program.

But then I realized I could still help people make huge progress by doing an intensive 3-day workshop and then bundling in some of the consultations and services I offer Quantum Leap members.

And that’s what I did. I offer a more scaled-down, lower priced alternative for those who still want to make a quantum leap, but couldn’t afford to participate in Quantum Leap. It doesn’t offer you everything my year-round program does, but if you’re willing to make  some concessions and forego some of the components of that program, I’ll still be able to help you make your quantum leap.

This program is called the Million Dollar Author Crash Course and Publicity Program. It’s for anyone who wants to know how to sell a million books, touch a million lives and make a million (or more) dollars from their book and expertise.

While it’s true you won’t have the opportunity to win a trip around the world, get unlimited critiques of your material, and network with other Quantum Leap members, throughout the year, you WILL still benefit enormously.

My Million Dollar Author Crash Course
and Publicity Program Will Take You to a
Whole New Level of Success as an Author
(and it’s offered at a price you can afford!)

First, you’ll spend three days with me and my team in Philadelphia where you’ll learn the specifics of putting the F-A-M-E approach to work. The first two days will be comprised of my Million Dollar Author Crash Course. Then on the third day, you’ll participate in TV Publicity Day in which a former Oprah guest booker and I will spend an entire day focused on helping you and the other participants create the right game plan for you to land an appearance on national television.

Then we’ll do all the work for your final approval to create and run three half-page ads for you and your book in my Radio-TV Interview Report (RTIR), the trade magazine that tells over 4,000 radio/TV producers, hosts, and program directors about interesting authors available for interviews.

I’m also going to give some key resources that you can put to work right away. You’ll get my Publicity Profit System, which is really a complete do-it-yourself publicity kit. You’ll also receive audios and video from my most recent “Million Dollar Author Program” in which people like Mark Victor Hansen, Deepak Chopra  and Joe Vitale reveal what they did to become bestselling authors.

While I’m not able to offer you the kind of extensive access to me and my team of experts I offer in my Quantum Leap program, you will receive a 30-minute consultation with a former national TV producer and a 30-minute consultation with an image trainer. After you go through my Million Dollar Author Crash Course you’ll be able to participate in two “Q&A” teleseminars with me. Plus, you’ll be entitled to one 45-minute phone consultation with me to go over your plans and strategy.

Who I Am and Why I Can Help You Make a Giant Leap Forward in Your Income, Influence and Recognition

Steve Harrison (that’s me!)

My name is Steve Harrison, and I’ve dedicated the past 21 years of my life to helping authors and entrepreneurs promote their books, products and services. I’ve been responsible directly or indirectly for getting more than 15,000 people -- including 11,300 authors -- booked on radio and TV talk shows, which is more than any PR firm on the planet. As publisher of Radio-TV Interview Report (RTIR), I've helped launch such bestselling books as Chicken Soup for the Soul, Rich Dad Poor Dad, The Worst Case Scenario series, The Finish Rich series, and the Dummies series to name just a few. I also publish Book Marketing Update, the leading newsletter for book marketers. Every year, I present the National Publicity Summit in New York, where I open my personal Rolodex and give 100 publicity-seekers the once-in-a-lifetime chance to meet face-to-face with producers, editors and journalists from shows like Good Morning America, Time Magazine, Family Circle, Live with Regis and Kelly, ABC’s 20/20, Dateline NBC, CNN, Fox News and more than 70 others.

Here’s what some of these bestselling authors say about my company: “Steve and Bill took us from being invisible to being visible with Chicken Soup for the Soul! We averaged anywhere from 3 to 5 radio phone interviews a day for that first year – critical publicity which helped put our book on the New York Times Best Seller List!”  - Mark Victor Hansen, co-creator, Chicken Soup for the Soul The ‘kick-start’ to the success of Rich Dad Poor Dad “The interviews I received were an immense kick-start to the success of my book Rich Dad Poor Dad. By doing radio and TV interviews on a regular basis promoting my book, doors throughout the publishing world opened to me. Your company gave me the initial boost I needed to create momentum and sell my first 250,000 copies – a monumental task for any self publisher. To date, we’ve sold more than 10 million copies of Rich Dad Poor Dad worldwide. My book is now available in 38 languages and 80 countries. I’ve been on the New York Times Bestseller List for more than two years. Warner Books is now our publisher and the momentum continues to build. In a few weeks I’ll be presenting another live seminar – only this one will be…at Madison Square Garden!"  - Robert Kiyosaki, author of Rich Dad Poor Dad Get major publicity for a fraction of what PR firms charge! “Steve Harrison is a genius when it comes to getting publicity. He’s one of the very few PR experts I trust for advice about getting “free advertising” in newspapers, magazines and on radio and TV. Not only have his techniques brought me publicity and made me money, but he’s helped a long list of my clients and colleagues get major publicity for a fraction of what PR firms charge. Only a damn fool would not invest in his proven system!” - Dan Kennedy, NO B.S. Marketing Letter Learning to pitch media has been worth millions… "Steve Harrison’s Radio TV Interview Report helped me start it all! When I wrote my first book Smart Women Finish Rich, I needed to reach the world on a tight budget. My fourth advertisement pulled over 50 radio shows. Most importantly, advertising with RTIR taught me how to pitch the media. I learned what works, and what doesn't work. That alone has been worth millions in publicity hits over the years." - David Bach, Author #1 New York Times bestseller: The Automatic Millionaire

I’ve been invited to speak at the same conferences as such well-known speakers as Jack Canfield, Mark Victor Hansen, Brian Tracy, Dan Kennedy, Jay Abraham, Dottie Walters, Jim Rohn, Patricia Fripp, Les Brown, T. Harv Eker, Charles “Tremendous” Jones, Robert Allen, and many more.

In the last few years, I’ve seen firsthand the many rewards of marketing my expertise. Not long ago, I was written-up in Entrepreneur magazine. Why did they contact me? Because I’m the author of a book about the top TV talk shows and how to get on them. We were inundated with orders for the book and other products and services we provide!

I’ve also written several high-priced books about getting publicity and writing press releases. I have decided not to sell these in bookstores because I can charge a lot more money for them elsewhere, but they make me good money and bring me many valuable customers.

I don’t want to sound like I’m bragging, but it might interest you to know that in the last three years alone, I’ve sold over $3.4 million worth of live events and rung up more than $1.6 million in teleseminar sales. I‘ve grossed as much as $82,000 from a single promotion to my mailing list and have brought in over $100,000 from a 90-minute speech on six separate occasions! Those are just some of the reasons I've been able to charge $1,200.00 for just an hour of consulting (note: these days I'm so busy helping my Quantum Leap members I almost never do any consulting for non-members).

And here’s the good news: if a guy like me can bring in millions of dollars for my business without ever cold calling anyone, without having my books in the bookstores, and without doing everything right, then anyone can do it. I’ll show you how you can too.

Grab one of just 50 spots to join me in Philadelphia, July 15-17, and go home with strategies you can use to get published, score more publicity and sell a whole lot more books

 Now I want to share in more detail EXACTLY how I’m going to help you go to a whole new level of success with your book.

First, you’ll come to my home city of Philadelphia. From July 15-17 we’ll meet in the city where the Declaration of Independence was born.  How’s that for a tangible reminder of the power of one idea written down?

During the first two days I’ll present my Million Dollar Author Crash Course, a fast-paced, intensive workshop, showing you how million dollar authors approach the publishing business differently from other authors and what they do intentionally and strategically to achieve superior results when compared to other authors. Whether your book has already been published or is still at the concept stage, the marketing principles, strategies, tactics, models, templates and examples will allow you to develop your plan, get tons more exposure, sell more books, make more money and touch more people’s lives.

In order to ensure everyone has time to ask questions, I'm only accepting 50 clients into this new program. Some of my existing Quantum Leap members and a handful of other top clients will also be attending so you'll get the chance to network with them.

Can't make it to Philadelphia?  Apply anyway because upon request we'll send you a free set of audios/videos and workbooks from the entire three days.  However other than for program members who can't attend the live three-day training we won't be selling any recordings of the event anytime soon (if ever).  

Here’s a partial list of topics to be covered during our three jam-packed days in Philadelphia

How to Get A TON of Publicity and Exposure for What You’re Promoting:

• The best way to contact and impress producers at top national TV shows like Oprah, Good Morning America, Today, CNN, Fox News and more.
• How to become known as THE Expert in what you do (even if you don’t have the credentials or experience others have).
• Strategies for developing a killer publicity 'hook' that'll get you lots of major league print and broadcast publicity.
• Five secrets to turning radio, TV and print interviews into sales.
• How to get someone to regularly pitch you to the media – without paying thousands of dollars per month with a publicist.
• What your PR materials must include in order to impress the media.
• How to become a syndicated columnist.

How to Create a Bestseller:

• What you need to do BEFORE you start promoting.
• Things you didn’t know about how the bestseller lists are calculated.
• How to get others to promote your book or product for you.
• A specific strategy for getting major celebrities to give you an  endorsement for your book.
• How bestselling authors create a sudden surge of book sales to drive their book to the bestseller lists.
• 5 biggest mistakes authors make when writing books which prevent them from having longevity in the market place.
• Keys to creating a killer book title.

How to Make a Six-Figure Income as a Public Speaker:

• Proven ways to find conferences, seminars and events to speak at.
• 5 key things to negotiate with the meeting planner.
• The 12 elements in any speech or presentation you deliver that are most critical for driving “back-of-the-room sales.”
• How to shut out the competition and be the first speaker people think of inviting to their event.

Selling your book or information on the Internet:

• Exactly what you need to do to build a large list of people who are willing to buy from you again and again.
• The five most important things your website needs (and which most authors and experts do NOT have).
• Where to find a good web designer who’ll do good work inexpensively.
• How to use Google to generate more traffic to your web site.
• What most authors don’t know about selling their books on Amazon.
• How to use membership sites or membership organizations to get your message out effectively.

Creating Other Products and Services:

• How to create products on-demand – without paying to print thousands of books or manuals or hundreds of CD copies.
• Easy ways to niche your information to different audiences without redoing the whole product.

How to Market and Put On Your Own Seminars or Teleseminars:

• A step-by-step marketing system proven to successfully sell seminars which anyone can use.
• What you need to do to make $10,000….$50,000…or more doing your own teleseminar.
• How to get speakers to promote your seminar for you.

Make $100,000.00 or more as a coach or consultant:

• Different forms your coaching program can take, and how to determine which one would be best for the people you serve.
• How to double your fees.
• Common mistakes people make when marketing coaching programs and how to avoid them.

How to Get More Done in Less Time:

• Go from feeling overwhelmed, confused and stressed out by all your options and everything you need to do to having instant clarity by creating a realistic plan for success so you know what you need to do when.
• Referrals to key freelancers, vendors, and consultants who can do things for you.
• How to get interns to do things for you for little or no pay.
• 3 time management habits that will change your life.

Getting Your Book Into Bookstores and Other Retailers:

• How to find alternative distribution and sales for your book that are easier to secure and more lucrative than selling your book through bookstores.
• What you need to do to get “priority placement” in bookstores and on the shelves.
• Ways to sell more books through Amazon.com and other web sites.
• How to build a list of people who’ll buy from you again and again.
• Where to find all the mailing lists, publications, conferences, centers of influence, possible joint venture partners, and sponsorship opportunities for your particular book or field of expertise.

Writing and Producing More Books, Better Books, Faster and Easier:

• Proven ways to create a book without doing any writing yourself if you don’t want to.
• When to self publish and when to find a publisher.
• The list most authors never make, that must be made before writing that produces hundreds of thousands of dollars of free promotion.
• How to make an old book new: if you have a book that was published a year, two years, three years ago, there are ways to bring it back to life and give it a fresh promotional cycle.
• What to do to get someone else to write your book for you!
• Make money while you sleep, vacation, write your next book…with 100% auto-pilot marketing online and offline, that converts people who find you by buying your book into “club members” who give you money every month.
• How to get paid many times for the same content.
• The five most highly profitable proven models for making money from your book.
• How to build your information empire in a way that suits your particular lifestyle.
• Radical new “business models” for authors to make a lot more money from whatever book you write (AND MUCH MORE!).

Secrets to Book Promotion:

• How to get sponsors to give you money to promote your book before it even comes out!
• How to guarantee an initial tidal wave of purchases of your books.
• How to have influential people standing in line begging to promote your books for you.

Other Marketing and Money-Making Secrets:

• How to capture the names of people who buy your book/product and get them to buy from you again and again, for many years to come. You'll get the template of a promotion one author uses to get a staggering 10% of his book buyers onto his mailing list. This is like money in the bank!
• How to do your own high-profit teleseminars and live conferences and workshops.
• How to reinvent yourself – by changing your image, going after a new market, or creating a new line of information, products, or services.
• Secrets to building a strong enduring brand.
• Launching certification programs in which people pay you to train them to teach your material and then go spread your message for you.
• And much, much more!

Day 3 is “TV Publicity Day” in which a former Oprah guest booker and I will show you how to get on top national TV shows

After this one-day intensive, you’ll have a key advantage over other authors when it comes to getting yourself booked on national TV: you’ll know how to THINK like a TV producer. You’ll be able to pitch yourself to television in a much more effective way than most authors and self-promoters. And you’ll feel a lot more confident. You’ll know how to pass the “pre-interview” with flying colors, what to do when you’re on camera, and much more.

Here's a “peek” at what you'll discover on TV Publicity Day:

• Five things most people don't know about how national TV shows decide which guests to book.
• Three most critical things you need to send a producer.
• How to turn your book or product into a show idea.
• The key to deciding what your message should be if you have difficulty narrowing it down to one thing.
• How to pass the critical "pre-interview" -- the first conversation with the producer in which they are looking for reasons NOT to book you.
• Actual video examples of TV segments which will help you think like a TV producer so you can effectively pitch yourself to the top shows.
• How to sit, what to do with your hands, where to look, and what to wear on the set.
• What you must do before, during, and after the interview to drive sales for your book, product or service.
• Actual written PR pitches that have gotten people booked on Today Show, The View, Good Morning America, Oprah and more.
• How to become a repeat guest and be the one producers call on in a pinch.
• What you need to know about getting your own TV show AND MUCH MORE.

But that’s not all!

After TV Publicity Day, you’ll also get one 30-minute one-on-one telephone consultation with the former Oprah guest booker.

Increase your odds of getting booked on TV by having one of the nation’s top image consultants give you your ideal “TV image.”

I’ve lost count of how many people I’ve helped land appearances on national television. My clients have been booked on Oprah, Today, CNN, Good Morning America, Larry King, Montel Williams, CNBC, 700 Club, CBS Evening News, The Early Show, The View, ABC’s 20/20 and many others.

In fact, my relationships with America’s top TV producers are so good they regularly attend my National Publicity Summit in New York where they can meet authors and experts face-to-face to find guests for their programs.

But here’s what national TV producers won’t tell you that I WILL: they do judge you by how you look. If you don’t look “TV appropriate” they won’t book you.

You don’t have to look like Tom Cruise or Jennifer Aniston. You can even have gray hair and a few wrinkles, but you DO need to look your best. That doesn’t mean just putting on makeup and your favorite outfit. It means being very strategic about the colors you wear, how you do your hair etc. so you send the right message.

That’s why after TV publicity day, you’ll also receive a 30-minute consultation by phone with Mary Giuseffi, one of America’s top image consultants. She herself has appeared on Oprah, 48 Hours, Montel Williams and many other shows. You’ll be able to send her up to three photos of yourself and get specific feedback on the phone for how to do your hair, what colors you should wear, what outfits will look best, and how you should look given the message you want to convey.

Want a major book deal?  In Philadelphia, you’ll meet one-on-one with four top literary agents -- including one who scored a $3 million advance for a first-time author!

 Whether you’re working on your first book or your 40th, just ONE meeting with a literary agent could lead to…

 …a major publisher offering you a big fat check to buy the rights to your book!

 …a Hollywood movie studio turning your book into a movie!

 …a magazine buying serial rights to your work.

 …a foreign rights buyer paying you to translate your book into Spanish, Portuguese or some other language.

 …a bigger advance than you ever dreamed of!

 AND MUCH MORE!

 I’m excited to tell you I’ve got three top literary agents coming to the Million Dollar Author Crash Course for a special “Meet the Agents” session on Wednesday, July 16th. You’ll get to meet with each of them one-on-one to discuss the possibility of them representing your particular book (or book idea) to major publishers.  The agents you’ll meet include:

Before becoming an agent, John Willig was an editor for HarperCollins and later an executive editor at Prentice Hall for business books. While there, John enjoyed working with such authors as Henry Mintzberg, Philip Kotler and Jim Collins and acquired Mr. Collins' first book Beyond Entrepreneurship; the precursor to Built to Last and From Good to Great. In 1991, he decided to become a literary agent and work exclusively for writers. Many of his original clients and Prentice Hall authors continue to work with John and share his passion of seeing creative ideas become bestsellers.  John is interested in finding new authors in the following fields:  Business; Work/Life Issues; Technology; Science; Personal Growth; Health; Fitness & Aging; Mind/Body/Spirit; History; Sports; Literary Non-Fiction; Gift and Reference Books.

Jeff Herman is an agent who specializes in non-fiction titles and has authored several books himself and began his career as a book publicist, so he understands the publishing business from all angles.  He's helped over 500 authors get published and as I write this, his client Ken Fisher's book The Only Three Questions That Count  is on the New York Times Best Seller List.

Marilyn Allen is a former Harper Collins senior vice president who’s now a top agent representing authors in numerous non-fiction categories.  She’s regularly called upon to scout for major publishers and is looking for new talent with ideas for books in the areas of:  Biography; Business/Investing; Cookbooks; History; Religious; Mind/Body/Spirit; Health; Travel; Lifestyle; Sports; African-American; Science; Decorating; Design and Gardening.

Peter Miller and his colleagues at PMA Literary & Film Mgt., Inc. have successfully managed more than 1,000 books worldwide, as well as dozens of motion picture and television properties. These works include eleven New York Times bestsellers, and eleven produced films that PMA has managed or executive produced.  They are legendary for representing first-time author Nancy Taylor Rosenberg and getting her a three million dollar advance for her book, Mitigating Circumstances.  Will you be the next undiscovered author they propel to big-time success?

Get free airtime by appearing as a guest on radio/TV talk shows — I’ll make this happen for you easily and inexpensively

Nowadays, talk shows – whether they are on radio or TV are one of the  most influential forms of mass communication. There are more than 4,000 radio and TV stations across the country always looking for interesting guests to interview for their programs. Shouldn’t they interview you?

But you might be wondering to yourself “How do I get booked as a guest on all these shows – especially if I don’t have time to contact them directly or don’t know who to call?” That’s where my magazine, Radio-TV Interview Report (RTIR) comes in. RTIR is the magazine producers read to find guests. Each issue of RTIR tells more than 4,000 radio and TV producers, hosts and program directors about interesting guests available for interviews. RTIR is considered the “bible of the industry” by radio/TV producers looking for guests.

When you're part of my Million Dollar Author Crash Course & Publicity Program you'll get three half-page ads in RTIR at no extra charge (regularly  $1,449.99)

We do all the work to get radio/TV producers to call and book you for interviews

For each of your three half-page ads, we’ll create ad copy for your final approval and run it in RTIR. Producers who see you in the magazine will then contact you directly about setting up an interview.

Most, if not all of your calls and emails, will come from radio producers interested in interviewing you via telephone. Imagine being able to talk to audiences in Dallas, New York and San Francisco – all in just one afternoon! You may even get a call from a producer of a national TV show. As a direct result of their ads in RTIR, our clients have been booked on such shows as Oprah, Good Morning America, Larry King Live, Montel Williams, CNBC, Fox News, CNN Headline News and many others.

How many interviews can you expect?

Since results vary widely from client-to-client, I can’t guarantee what results you’ll achieve for your particular project – it all depends on what you’re promoting and how good a guest you are on the air. However, I can tell you that for clients who run a half-page ad in three different issues, it’s not uncommon to receive anywhere from 10-40 calls or more from radio/TV producers who want to interview them. While it’s possible you might get less than that, it’s possible you might get more.

And I can guarantee you one thing for certain. Your success depends totally on the extent to which you let more people know about your book and persuade them to buy it. We’ll do everything we can to help you have maximum success. As PT Barnum once said “A terrible thing happens without publicity. Nothing!”

After Philadelphia ... learn the book marketing secrets of other Million Dollar Authors – secrets others invested more than $2,500 to learn!!

A couple of years ago, I put on a three-day event in Atlanta and a 12-week teleseminar series called the “Million Dollar Author Program.” It was unlike any other publishing conference because it offered participants the chance to learn directly from other million dollar uthors.

Although many of these ideas will be distilled, summarized and presented to you during the crash course, I really want you to have the DVD’s from my Atlanta event as well as the audio recordings of the teleseminar.  It’ll serve as a great tool for you to use after you attend my crash course in Philadelphia.

Here are just a few of the Million Dollar Authors you’ll learn from by audio or video

Deepak Chopra Tells How He Became A Bestselling Author and International Icon!
Deepak Chopra	As author of the New York Times bestsellers Ageless Body, Timeless Mind and The Seven Spiritual Laws of Success, Deepak is more than a famous best-selling author. He’s an internationally known icon for alternative health. But back in 1985 he was just an author like you trying to get his book into the local bookstore. On the audio, you’ll hear Deepak and his publicist Arielle Ford tell how he became the successful author he is today and reveal the biggest lessons he learned on his way to the top.
Let the co-creator of Chicken Soup for the Soul teach you how he’s sold over 100 million books as well as how you can make big money as a professional speaker!
Mark Victor Hansen	Mark Victor Hansen is the co-creator of the best-selling Chicken Soup for the Soul series, which has sold over 90 million copies. Mark is my most famous client, and he’s been a good friend to me for more than a decade.  You’ll find him to be a brilliant “outside-the-box” thinker when it comes to selling books and marketing yourself as a speaker. On the audio he shares with you the three biggest keys to Chicken Soup’s success and how any author can and should apply them. But that’s not all. Most people don’t know that Mark and his co-author Jack Canfield began their careers as professional speakers. In fact, their speaking careers were in many ways the key foundation to the success of Chicken Soup. Mark has done thousands of speeches for Fortune 500 companies and nonprofit organizations. On the audio he shares how you can get started too – even if you’ve never given a speech. Plus, he’ll show you how you can grow your speaking career to command huge fees.
Jim Edwards reveals “How He Has Sold More than $1,000,000.00 Worth of $19 – $49 Ebooks and Information Products Online!”
Jim Edwards	Jim Edwards reveals how he has sold over $1,000,000.00 in $19-49 ebooks and related products in the last 4 years. Jim does it all spending less than $100 a month in advertising (all the rest is word of mouth and other techniques that don’t cost a dime up front). He operates 10 different ebook mini-sites (he has over 40 total) operating on complete “auto-pilot” that rake in a fat quarter of a million dollars a year (in addition to all his other online businesses, speaking and consulting). He took a $39 ebook, re-packaged it, and created a $23,698 profit windfall in just 72 hours. On the audio, he shares with you how to create passive income with your information online by creating an “auto-pilot” online marketing system that makes you money while you sleep.
John Kremer shares 20 Best Ways to Sell More Books FAST!
John Kremer	He is the author of 1001 Ways to Market your Books and founding editor of my Book Marketing Update newsletter.  He has consulted with some of the top best-selling authors in the country. In fact, one strategy that he designed enabled a self-published author to become a New York Times #1 bestselling author of 9 books! He also speaks in-depth about How to Get Started Making Big Money Selling “Rights” to Your Book. Would you like a magazine to pay you to run an excerpt from your book as an article? Would you like to have someone write you a check just to be able to translate your book into Spanish and sell it in Spain? How would you feel if a major publisher contacted you to buy mass paperback rights to your book, or if a Hollywood film studio wanted to turn your book into a movie? On the DVD, John Kremer will take you through the complex but highly lucrative opportunities of selling subsidiary rights to others. In fact, sales of subsidiary rights is now a major source of income for trade book publishers. In fact, if it were not for subsidiary rights income, many publishers would lose money on their lead titles. Did you know it’s possible to make money on a book BEFORE you publish it?
Brian Jud shows you how you can sell 15,000 Books to One Buyer! He’s sold over 400,000 copies this way! Would you like to get gift stores, airport bookstores, pet stores, beauty salons or other non-traditional retailers to carry your book? When you watch the DVD, Brian Judd will tell you exactly how to do these things and more. Brian is the author of several books on job hunting and one of the nation’s top experts on selling large quantities of books – usually on a non-returnable basis. In fact, he’s sold over 400,000 copies of his own books using the methods he’ll teach you. Brian Jud will show you how to sell your book by the truckload to companies, nonprofits, universities and other non-traditional retailers.
Robyn Spizman has written 50 Books!
Robyn Spizman	She’ll help you write your next book quicker and easier than you ever imagined! Her books include THE GIFTIONARY: An A-Z Reference Guide for Solving Your Gift-Giving Dilmennas…Forever!, SECRET AGENT, THE THANK YOU BOOK, A HERO IN EVERY HEART, 300 INCREDIBLE THINGS FOR WOMEN ON THE INTERNET, GETTING THROUGH TO YOUR KIDS and the AUTHOR 101 SERIES to name a few. When you watch the DVD of Robin's presentation, you'll discover methods of planning and writing a book for maximum speed and efficiency, when and how to work with co-authors and much more.
Jeff Herman shares the inside scoop on what you need to know about literary agents and how to get a book deal with a major publisher
Jeff Herman	He is one of the most dynamic and innovative agents in the business. Herman’s agency has established a strong presence in general adult nonfiction, including business, general reference, commercial self-help, technology, recovery/healing, and spiritual subjects. Herman’s own publications include, Writer’s Guide to Book Editor’s, Publishers and Literary Agents (more than 350,000 copies sold), and Write the Perfect Book Proposal: 10 Proposals That Sold and Why! His books are considered to be among the best tools available to writers.
Greg Godek reveals the 10 lessons he learned on the way to selling 3 million books
Greg Godek	Learn what he did right and wrong! Greg is best known as the author of one of the most successful self-published books of all time: 1001 Ways To Be Romantic. As a speaker / author and then publisher / marketer, Greg knows the business of books from every angle: He’s an author, publisher, bookstore owner, promoter, publicist, speaker, consultant and entrepreneur. He has written 12 books, sold three million copies, founded his own publishing firm, Casablanca Press, then got smart and sold the company so he could devote himself full-time to writing, speaking and marketing. He’s appeared on “Oprah” as a relationship expert, and has been featured in the New York Times as a publishing expert. Greg “plays the game in a big way”—by creating books that are distributed through traditional book venues, and then creating a national image via the media, which in turn motivates people to purchase his books and attend his seminars. Greg is known in speaking and publishing circles as a maniac marketer and all-around crazy creative person.
Joanna Lund shared how she sold over 3 million cookbooks and 10,000 subscriptions to her newsletter
Joanna Lund	You'll hear the late Joanna Lund sharing  principles of what she called “Velvet Hammer Marketing” and go step-by-step through what has worked and what hasn’t. Joanna is sometimes called “The Queen of QVC” because she was on the shopping channel for a record ten years – that’s how good she was at promoting her books!
Ron Legrand reveals how to make $35,000.00 to $100,000.00+ in a weekend by doing your own seminars!
Ron has been selling books, information products and seminars on real estate investment for over 10 years. Last year alone, he sold more than $5,000,000 in low cost information products. He puts on more than 60 seminars and workshops each year, and it’s not uncommon for him to generate more than $200,000.00 from just one well-executed seminar. I can’t think of anyone who is better at putting on highly-profitable seminars than Ron. That’s why I’ve asked him to share strategies that can help you start making a six figure income by putting on your own seminars. Ron is the author of How to Be a Quick Turn Real Estate Millionaire.
“Mr. X” reveals what you don’t know about how the major bestseller lists are calculated and how to get on those lists!
"Mr. X"	Did you know that the New York Times Best Seller List is determined by different criteria than the Wall Street Journal list? They count book sales differently, and they don’t count ALL books sold during that week – just certain sales made at certain times in certain places. I only know one man who has researched this in-depth and learned to use it to his own advantage. He’s going to shed some light on this problem for you and give you advice about how to make sure you get your book sales counted. He doesn’t want his identity revealed ahead of time, so let’s call him Mr. X for now. I happen to know that Mr. X has been directly responsible “behind the scenes” for five different books hitting the New York Times Best Seller List.

My “Get Famous” Tool Box of Resources Takes You Step-by-Step And Gives You the Resources, Key Contacts, and Models to Follow to Get The Exposure You Need to Sell Tons of Books

Remember when I said earlier that you’ll save a lot of time and money and frustration if you have proven models you can follow? That’s certainly true when it comes to getting publicity.

My Publicity Profit System can help you get yourself or your business written up anytime anywhere. It’s like me taking you by the hand – step-by-step to get publicity for whatever you’re promoting.

Here’s what you get:

• Actual examples of PR copy that works – emails, letters, and press releases.
• Actual examples of what to say and do during media interviews to maximize sales.
• Idiot-proof templates for writing press releases and pitch letters to the media.
• Checklist of mistakes to avoid so the media don’t look at you as a total newbie or worse black list you!
• A database and directory with the names and contact info for TV producers of the top 200 national TV talk and interview shows.
• Proven publicity tactics even many professional PR people don’t know.
• Magic phrases that will unlock the door to fame and fortune when you use them as headlines in your press releases and PR pitches.
• Secrets of entrepreneurs who have made more than $300,000 as a result of publicity they’ve received. Hear them reveal exactly how they do it. Just listening to one of these CD’s while driving your car to work, could lead to your making a ton of cash fast.

Exactly what to do to launch your
publicity campaign in just 59 minutes!

Don’t get fooled by people you hire to get publicity. Frankly, by skimming my kit, you’ll be able to absorb enough to make sure that anyone you ever hire to get you publicity is doing everything possible.

Actual case histories of articles
the media did and my explanation for why.

You don’t have to lift a finger if you don’t want to! Just give my kit to an intern or someone in your office and they’ll be able to follow my step-by-step system to get your publicity throughout the year for a fraction of what a PR firm would charge you.

Secrets to getting media coverage that
very, very few people know!

My Publicity Profit system includes all of the following:

Component #1 -- Steve Harrison’s Free Advertising and Publicity Power System Manual -– my complete, step-by step guide that takes you by the hand, assumes you know nothing about publicity and gets you up and running within 59 minutes. I’ve poured everything I know from more than 21 years of helping people become rich and famous. This is not something you’ll need to read cover to cover. After the first chapter, you’ll be off and running, able to skim, find, and implement the techniques that will be most appropriate for what you want to do. I show you the best ways to contact the media, how to build an effective media list for free, the best ways to send your press releases out, and instances in which you are better off NOT using a press release.
You get actual examples of articles which were written about authors / entrepreneurs and reveal the “hidden” reasons why the article was written. My Free Advertising and Publicity Power Kit Manual will pull back the curtain and reveal secrets that many professional PR pros don’t even know and that anyone can use to get tons of free media exposure.

Component #2 -- Instant Press Releases and PR Pitch Letters: 37 Templates for PR Copy That Gets You In Print and On the Air -- you do NOT have to be a good writer to get the media interested in you. I’ve taken proven press release formats and created fill-in-the-blank templates for you to use. Have a new book you’re launching? There's a template for that. Want to get on a very specific TV show? Use the TV pitch letter template I developed and used for one pitch to a producer from 48 hours who called it “the best pitch she had ever seen!”

Component #3 -- Formulas for Fame: 501 of the Greatest Publicity Strategies, Hooks, and Headline Formulas of All Time. Ever flip around the TV channels and see a TV host say something like “Why you're more likely to be audited by the IRS this year than ever before…tonight at 11.” That simple phrase is an example of a hook. It’s a teaser which gets the audience to watch a bunch of commercials and stay tuned. I’ve personally interviewed more than 500 journalists and editors. Would you like to know what they say is the biggest key to getting on their shows? The answer is to give them the hook. Don’t blather on about how great your product is, how long you’ve been doing it, or even why what you have to say is important. Instead, give them the idea for a segment which they could do around YOU. Most people royally mess this up even when they try. But my students don’t.
That’s because I give you actual fill in the blank templates to create winning hooks. For example, I once told a nutritionist to promise the media that he would reveal the "10 Foods You Should Never Eat.” Result? He’s was interviewed on hundreds of radio stations all across the country and has made millions of dollars. He became a professional speaker who speaks at large success events with people like Tony Robbins, former President Bush and Larry King. That’s the power of a good hook. And it’s an example of a “Formula for Fame.” Think about it. Maybe, you could pitch the media on “10 ____ You Should Never _____."

Component #4 -- Harrison’s Guide to the Top 200 TV Talk and Interview Shows. One of the biggest secrets to getting on national TV is to know who to call and how to pitch them. Sadly, most publicity seekers don’t have a clue. But I’m going to give you my personal rolodex of top TV producers with detailed notes about each show. You’ll have the names, addresses, phone numbers, fax numbers and emails to contact producers at such top national TV shows as Oprah, Good Morning America, Today, CNN, ABC’s 20/20, Dateline NBC, Fox News, MSNBC, Charlie Rose and over 182 other shows. But that’s not all. Anyone can give you contact info. I give you more. I tell you which producers prefer fax vs. email, what time many shows prefer to be called, what kinds of shows they like to do and much much more. No wonder Entrepreneur wrote about me and this resource in their Sept. 2004 issue.

Component #5 -- Publicity Riches: Five Entrepreneurs and Authors Share Exactly What They Did to Make More Than $100,000.00 Through Free Publicity. You’ll see why great publicity strategies usually work no matter what you’re promoting. You’ll receive dozens of insider secrets for persuading the media to write about you, and specific strategies for turning your publicity into tons of cash.

After My Million Dollar Author Crash Course, You’ll Be Entitled to One 45-Minute Consultation With Me (a $900.00 value), Two Teleseminars and One Critique of Anything That’s Marketing or Publicity-Related.

After you leave Philadelphia, you’ll still be able to get some help from me.

We’ll spend 45 minutes on a phone consultation tailored to your needs. Plus, you’ll be able to join me for two group coaching teleseminars exclusively for members who participated in my Million Dollar Author Crash Course & Publicity Program.  And that’s not all, you’ll be entitled to one critique during the year of anything that’s marketing or publicity related (website, press release, marketing plan, etc.).

I’ll help you with your most pressing problem or highest priority. You’ll be able to get feedback on the plan you have developed since coming to Philadelphia. Or you could get my advice on your publicity strategy, your marketing game plan, of even my thoughts on how to make your book concept or manuscript more marketable. This consultation will be scheduled at our mutual convenience after the Million Dollar Author Crash Course.

You’ll Also Receive a $1,000.00 Credit Toward My Next Quantum Leap Program IF I decide to do it again.

This program is a good start if you can’t afford to take advantage of my entire Quantum Leap Marketing Coaching Program. If I decide to do Quantum Leap again in the future, I’ll give you a $1,000.00 credit toward that program if you take advantage of the Million Dollar Author Crash Course & Publicity Program.

Here’s are just some of the ways others say they’ve benefited from my advice and training:

Think about it, where else can you learn the proven strategies, techniques, and systems to create highly-profitable publishing empires?

And besides, let’s assume for a moment you are a really, really, slow learner, all you need is to get a couple speaking engagements where you make $5,000 or more to repay your tuition investment. That'll be cake by the time we’re done with you.

Remember, just ONE idea for selling a boat load of books, just ONE new strategy for selling books on the internet, just ONE new way to repackage your information that you hadn’t considered, just ONE new joint venture that emerges as a result of the networking opportunities I’m providing, will pay you back many times over this modest investment.

Although I’m not an accountant, it’s likely that this expense would be tax-deductible for you. Don’t give the money to Uncle Sam to fritter away. Invest the money in building your information business today!

So what’s this cost, anyway?

I’m glad you asked.

Many of the things I’m offering you are exclusive to my program and really are “priceless.” But here’s a summary of what you’re getting and either what I charge or would charge if the item were sold separately:

But because you’re buying everything in a package and I’m not making a year-long commitment to consult with you like I do with my Quantum Leap members. I’m able to offer everything in a package for a substantial discount. 

Don't Worry ... Your Tuition Isn't Anywhere Near $10,140 ... It's Only $3,997

The price to participate in my Million Dollar Author Crash Course & Publicity Program is $3,997.  If it helps, I'll even let you take care of it with two payments of just $1,998 each (charged now and July 9th).

Want to bring a guest with you?  You may bring one guest to the meeting for an additional fee of $495 as long as they are a co-author, publisher, spouse, significant other, employee or business partner.  Your guest must stay with you during the "Meet the Agents" session on Wednesday evening, July 16th (they can't go off on their own and meet agents). 

BONUS OFFER: Want to have dinner with the agents AND a front-of-line pass to meet with them? We've made special arrangements with our agents to have dinner with some of our program attendees. Take advantage of this special bonus offer for only $297, and you'll be having dinner with John Willig, Peter Miller, Marilyn Allen and Jeff Herman. Plus, you'll get a front-of-line pass so you won't have to wait in line to meet with each of them one-on-one during the meet the agent session.

I really hope you're one of the 50 people who grab an open spot in my Million Dollar Author Crash Course & Publicity Program because I know in my heart it's a program which can truly change your life for the better!

All the best,

Steve Harrison

PS -- Remember, I've only got 50 open spots for this program. Don’t delay or you’ll be kicking yourself for having missed another great chance to make a big leap forward in your career as an author. 

PSS -- With 175,000 books published every year, it’s VERY hard to succeed as an author nowadays unless you take a different approach. My program will show you how to earn a very good living, sell more books and profoundly influence other people’s lives for the better. You have nothing to lose and everything to gain. Let’s get you on the road to bestseller status NOW! 

Steve Harrison’s Million Dollar Author Crash Course & Publicity Program
Bradley Communications Corp.
390 Reed Road, First Floor
Broomall, PA 19008
484-477-4220 ext.106 - Fax 610-541-0281
CustService@MillionDollarAuthorCrashCourse.com

© 2008 by Bradley Communications Corp. All rights reserved.

Earnings Disclaimer: This program is not a get rich quick scheme. You will need to spend time learning, working and building your business at your own pace. The examples in this promotion are from clients who've achieved above-average outcomes. We cannot promise you'll make money. In addition, results are not guaranteed and will vary depending upon various factors including your effort, individual abilities, market and quality of your book, product or service.